Tips On Using Articles As An Internet Marketing Technique Part 1

by Aiden Wangsa

Articles are a great internet marketing tool that you may have overlooked. Used correctly, article marketing is a powerful technique to help you sell the product or service you promote online. However, if you are new to internet business, you may not really know what to do to get started. Following are a few tips on using articles as an internet marketing technique.

The first thing you may be asking is what you should write about. This is a very common question, especially if you don't think you have a talent for writing. The good news is, you don't have to be a

professional writer to use articles as an internet marketing tool to help build your business.

Certainly you have written e-mails to your family, friends, and co-workers on many different subjects whether they were about your job, hobbies, or family fun. Most likely many of your e-mails had at least 250 words which is the minimum length required by most article directories. So if you can write e-mails, you can also write articles to help promote your internet business.

So to answer the question, you can write about the following:

1. Your expertise. What do you do for a living? What special skills or knowledge do you have, and how do you use them to help others solve their problems? Just be careful that you don't divulge any of your company trade secrets in your article.

2. Your hobbies or interests. Writing articles about these is one of the most powerful internet marketing techniques because if you are passionate about something, it's easy for you to tell others about it. You also won't get bored or regard writing about it as a chore.

3. The product or service you are selling online. This is quite obvious and should also be easy to write about since you have a pretty good idea about what you are offering.

Those are just a few suggestions to get you started writing your articles and use them as an internet marketing technique. However, there is one very important thing to keep in mind, and that is that your articles must be relevant to the product or service you are trying to sell. For example, if your product is related to fishing then your articles should also have something to do with fishing such as your last fishing trip, the biggest fish you ever caught, the best places to fish in your area, etc.

Writing articles is a technique to help you establish yourself as an authority in your market, as well as a tool to bring visitors (which are potential customers) to your business web site. Therefore, your articles should be interesting enough to make people want more from you. If you write about your product or service however, you should give just enough information to get people excited about it and trigger their curiosity to want to learn more about what you have to offer.

In the next article (Part 2) you will learn how you can still use articles as an internet marketing technique, even if you feel you are really not good at writing or you just don't want to write, and what to do next.

Aiden Wangsa is an internet business owner and webmaster. Listen to this Powerful Free Audio on his site and learn the one thing you must have to ensure your success in internet marketing.